Franklin Equipment (FESC)

Client: Franklin Equipment Services Corp.
Industry: Fuel & Containment Supplier
Service: Full Visual Branding & Platform Development
Project: Dynamik Visual Branding, Social Media Design, Corporate Collateral, Logo Suite, Web Design & Development, Content Strategy & Copywriting
www.FranklinEquipmentServices.com

Franklin Equipment Services Corp. had established over 15 years of hands-on expertise in the petroleum equipment industry, yet lacked a formal brand identity and had no website presence to support their reputation. In a field where trust, compliance, and professionalism directly influence contract opportunities, this created a significant gap between their real-world capability and how they were perceived.

Dynamik Endeavors developed a complete brand and digital foundation—including visual identity, web design, content strategy, and supporting collateral—to align their external presence with their internal expertise. The goal was not simply modernization, but repositioning: ensuring their brand communicated the same level of authority and reliability they already delivered in the field.

The result is a cohesive system designed to strengthen credibility, support business development efforts, and create a scalable platform for long-term growth.

Old Logo

*NEW* Primary Logo Design

Logo Variations

Primary Logo

Icon

Website Design & Development

Brand Photography

Corporate Collateral

Business Cards

Brochure

Letterhead

Notepad

Folder (Outside)

Folder (Inside)

Capabilities Statement

Email Signature

Retractable Banners

Lead Magnet (Checklist)

Social Media Branding

Facebook

LinkedIn

Social Media Post Templates